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Apple Makes Major Changes To Its EU App Store Rules

Apple has introduced a new fee structure for developers in the European Union, while making it easier to launch alternative app marketplaces as it seeks to address its ongoing disagreements with EU regulators.

New Fee Structure

Under the revised model, Apple will replace its per-install Core Technology Fee with a flat 5% commission on digital goods sold through apps distributed outside the App Store, including alternative marketplaces and the web.

Fees for Apple’s own in-app purchases will fall from 30% to 26%, while developers eligible for programmes such as the App Store Small Business Program will continue to pay 15% in qualifying cases. Apps using alternative payment systems will pay a 20% commission, or 10% for developers covered by those programmes.

Developers will also have to stick with their selected payment setup for 12 months, whether they use Apple’s system, external payments or both.

Easier Access To Alternative App Stores

Apple is also relaxing requirements for developers seeking to operate alternative app marketplaces.

Previously, developers generally had to demonstrate substantial financial backing or meet specific requirements, including two years in Apple’s Developer Program and more than 1 million first-time annual EU installs.

The new rules offer additional ways to demonstrate financial stability, including being a public company, providing audited financial statements or having qualifying venture capital funding.

Apple’s latest changes follow years of disputes with the European Commission over its App Store terms. The company revised its EU fee structure last year after receiving a €500 million fine for violating the Digital Markets Act, with critics describing the resulting system as unnecessarily complex.

Copyright Law Struggles To Keep Up With AI Training

Courts Are Still Applying Old Copyright Rules To AI

AI companies train models on enormous amounts of published material, including books, articles and academic research. Whether using that content without authors’ permission violates copyright law remains unresolved.

Much of the debate centres on fair use, which allows copyrighted material to be used without permission in certain circumstances. Courts consider factors such as the purpose of the use, how much material was involved and its impact on the original market.

Anthropic Case Sets An Important Precedent

A major case involving Anthropic and a group of authors provided one of the clearest rulings so far. Judge William Alsup found that using copyrighted books to train AI models was lawful, comparing the process to people reading and studying literature before creating something new.

Anthropic was nevertheless ordered to pay $1.5 billion in a settlement. The penalty concerned books the company had obtained from illegal online libraries rather than the AI training itself.

For AI companies, that distinction could prove significant because it separates studying copyrighted material from directly copying it.

Competition Could Be The Key Issue

A case involving Thomson Reuters and Ross Intelligence offers a different perspective. A court ruled that Ross could not claim fair use after using Reuters’ copyrighted material to develop a competing AI-powered legal research platform.

The decision suggests courts may be less willing to consider AI training fair use when copyrighted content is used to build a product that directly competes with the original.

For authors, an unresolved question is whether AI-generated content should be considered competition for the works used to train these models.

The Law Has Yet To Catch Up

US copyright law predates generative AI by decades, leaving courts to apply old principles to new technology. Questions also remain over copyright protection for AI-generated works. In Thaler v. Perlmutter, a court ruled that material created entirely by AI cannot receive copyright protection.

Major AI companies remain involved in copyright litigation, and different courts could reach different conclusions. For now, there is no universal rule: the legality of AI training will depend on the circumstances of each case and how courts ultimately interpret copyright and fair use.

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