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Amazon Prime Chooses Cyprus For New Reality Show Production

by THEFUTURE.TEAM

Filming has begun in Paphos, Cyprus, for the Danish version of the popular reality show Roast on the Coast. This show, known for its humorous pranks in which comedians joke around with each other during vacations, has gained popularity in Northern Europe.

Lefteris Eleftheriou, head of the Cyprus Film Commission, confirmed that the commission has approved the production of three versions of the show for Denmark, Sweden, and Norway. The rights to Roast on the Coast are held by Banijay, one of the largest global content production and distribution companies.

Amazon Prime is making a notable investment in this project and has selected Cyprus as the location for filming. This opens up new opportunities for collaboration, positioning Cyprus as an attractive destination for international productions.

The most recent season of Roast on the Coast, which aired in May, was filmed in Marbella, Spain, where comedian Linda P. invited five well-known Danish comedians to join her for a vacation full of comedic challenges and pranks.

Additionally, the Cyprus Film Commission has revealed plans to implement a green filming policy. Eleftheriou shared that this initiative is currently under review by the Ministry of Finance. As eco-friendly production practices are gaining importance at major global film festivals, Cyprus is eager to meet these standards and attract even more international projects to the island.

Bitcoin Surges 23% In A Week As Investor Optimism Returns

by News Editor

Bitcoin was on track for a weekly gain of around 23% on Friday as a series of positive macroeconomic and policy developments boosted investor sentiment.

The cryptocurrency was trading about 6% higher at roughly $77,000, up from around $62,800 at the start of the week. Crypto-related stocks also rallied, with Coinbase and Circle gaining more than 9%, while Strategy rose 7%.

Macro Factors Fuel Rally

Bitcoin’s latest surge began Wednesday after Treasury yields fell sharply following a major intervention by the U.S. Treasury in the bond market. Lower yields eased pressure on risk assets and helped trigger a broader move into cryptocurrencies.

The rally was further amplified by a major short squeeze. Around $2.7 billion in crypto short positions were liquidated, according to CoinGlass.

Max Stuedlein, head of Partnerships at Sygnum APAC, said the move reflected an alignment of macroeconomic and policy catalysts, including the Treasury’s decision to increase buybacks of longer-dated government debt.

Clarity Act Boosts Sentiment

Investor confidence improved further on Thursday as the White House and crypto industry leaders made a final push to advance the Clarity Act in the coming weeks.

The legislation is widely viewed as a potential catalyst for the crypto market, although its chances of passing remain relatively limited.

Despite the rally, bitcoin remains well below its 2026 high of $94,820 reached in January and its all-time high of $126,198, set last October.

Analysts See More Volatility Ahead

Lucy Gazmararian, founder and managing partner at Token Bay Capital, said the crypto market may be approaching the end of its bear cycle.

She expects bitcoin could experience one more decline of around 20% before the market turns, pointing to historical cycles and the recent liquidation of heavily leveraged short positions.

Gazmararian also described bitcoin as a long-term hedge against monetary debasement, while warning that its short-term price remains highly volatile and driven by market cycles.

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