Breaking news

Airbnb Growth And Paphos Popularity vs. Stagnation In The Occupied Areas

Recent data highlights contrasting trends in the Cypriot property market. While platforms like Airbnb are experiencing substantial growth, particularly in areas such as Paphos, the property market in the occupied areas remains stagnant. These dynamics reflect broader economic and geopolitical factors influencing real estate across the island.

Airbnb Growth: A Boon for Tourism and Local Economies

The popularity of Airbnb and similar short-term rental platforms has surged in Cyprus, providing a significant boost to the tourism sector. This growth is particularly evident in Paphos, a region renowned for its scenic beauty, historical sites, and vibrant cultural life.

Several factors contribute to the rise of Airbnb in Cyprus:

  1. Tourism Rebound: The recovery of the tourism sector post-pandemic has driven demand for short-term rentals. Tourists prefer the flexibility and cost-effectiveness of Airbnb accommodations, which often offer a more personalised experience compared to traditional hotels.
  2. Economic Opportunities: For property owners, renting out homes on platforms like Airbnb presents a lucrative opportunity. This has encouraged many to invest in properties specifically for short-term rentals, further fuelling the market.
  3. Regulatory Environment: The Cypriot government has implemented regulations to formalise and manage the short-term rental market. These regulations aim to ensure safety and quality standards while providing a framework for property owners to operate legally.

Paphos: A Hotspot for Property Investment

Paphos has emerged as a particularly attractive destination for property investors and tourists alike. The region’s unique blend of historical charm, modern amenities, and natural beauty makes it a preferred choice for short-term rentals.

In contrast to the booming property market in regions like Paphos, the occupied areas of Cyprus face stagnation.

Cyprus Hits Historic Tourism Peak As Overtourism Risks Mount

Record-Breaking Performance In Tourism

Cyprus’ tourism sector achieved unprecedented success in 2025 with record-breaking arrivals and revenues. According to Eurobank analyst Konstantinos Vrachimis, the island’s performance was underpinned by solid real income growth and enhanced market diversification.

Robust Growth In Arrivals And Revenues

Total tourist arrivals reached 4.5 million in 2025, rising 12.2% from 4 million in 2024, with momentum sustained through the final quarter. Tourism receipts for the January–November period climbed to €3.6 billion, marking a 15.3% year-on-year increase that exceeded inflation. The improvement was not driven by volume alone. Average expenditure per visitor increased by 4.6%, while daily spending rose by 9.2%, indicating stronger purchasing power and higher-value tourism activity.

Economic Impact And Diversification Of Source Markets

The stronger performance translated into tangible gains for the broader services economy, lifting real tourism-related income and overall sector turnover. Demand patterns are also shifting. While the United Kingdom remains Cyprus’ largest source market, its relative share has moderated as arrivals from Israel, Germany, Italy, the Czech Republic, the Netherlands, Austria, and Poland have expanded. This gradual diversification reduces dependency on a single market and strengthens resilience against external shocks.

Enhanced Air Connectivity And Seasonal Dynamics

Air connectivity has improved markedly in 2025, with flight volumes expanding substantially compared to 2019. This expansion is driven by increased airline capacity, enhanced route coverage, and more frequent flights, supporting demand during shoulder seasons and reducing overreliance on peak-month flows. Seasonal patterns remain prominent, with arrivals building through the spring and peaking in summer, thereby bolstering employment, fiscal receipts, and corporate earnings across hospitality, transport, and retail sectors.

Structural Risks And Future Considerations

Despite strong headline figures, structural challenges remain. The European Commission’s EU Tourism Dashboard highlights tourism intensity, seasonality, and market concentration as key risk indicators. Cyprus records a high ratio of overnight stays relative to its resident population, signalling potential overtourism pressures. Continued reliance on a limited group of origin markets also exposes the sector to geopolitical uncertainty and sudden demand swings. Seasonal peaks place additional strain on infrastructure, housing availability, labour supply, and natural resources, particularly water.

Strategic Investment And Market Resilience

Vrachimis concludes that sustained growth will depend on targeted investment, product upgrading, and continued market diversification. Strengthening year-round offerings, improving infrastructure capacity, and promoting higher-value experiences can help balance demand while preserving long-term competitiveness. These measures are essential not only to manage overtourism risks but also to ensure tourism remains a stable pillar of Cyprus’ economic development.

Aretilaw firm
eCredo
The Future Forbes Realty Global Properties
Uol

Become a Speaker

Become a Speaker

Become a Partner

Subscribe for our weekly newsletter