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Agriculture Minister announces €109.3 million strategy for primary sector

Cyprus has launched a new strategy for its agricultural sector, aiming at sustainable development, innovation, and economic resilience.

Minister of Agriculture, Rural Development, and Environment Maria Panayiotou introduced the strategy at a press conference on 10 October, stressing that “it is not just an initiative, but a roadmap reflecting our vision for the future of Cypriot agriculture.”

The strategy, which includes 11 key actions with a budget of €109.3 million, covers the period from 2024 to 2028 and was approved by the Council of Ministers on October 2, 2024.

“Our aim is to establish a new model for the primary sector, ensuring sustainable production, economic support, and access to new technologies,” Panayiotou said. She noted the government’s commitment to providing solid tools and support for farmers, moving beyond emergency measures to a robust, development-oriented approach.

The new strategy aims to increase the contribution of the agricultural sector to Cyprus’ GDP, which currently stands at 1.8%. It will focus on expanding the sector’s capabilities while promoting sustainability and resilience in the face of ongoing challenges.

“We want to ensure the needs of the domestic market are met while promoting Cypriot products in new international markets,” Panayiotou added.

Key elements of the strategy include boosting the professional farming sector through priority measures and scoring systems, water management interventions to combat drought, and the adoption of smart farming technologies. The strategy will also address market gaps by supporting the use of untapped agricultural land and promoting cooperation among producer groups.

Panayiotou emphasised that the new strategy would support the long-term competitiveness of Cyprus’ agricultural sector, focusing on high-quality, affordable products for consumers and fair incomes for farmers.

The actions in the strategy will be funded through the Common Agricultural Policy (CAP) and national resources, with the University of Cyprus’ Economic Research Centre tasked with evaluating its overall impact on the economy. The 11 actions cover areas such as green competitiveness, livestock sector support, new financing tools for agriculture, quality certification for Cypriot products, and risk management in agricultural production.

Competition Authority Launches Comprehensive Review of ExxonMobil Cyprus Acquisition

Investigation Initiated Over Strategic Acquisition

The Competition Protection Authority has commenced a thorough investigation into the acquisition of ExxonMobil Cyprus Limited’s share capital by Petrolina Holdings Public Ltd through Med Energywise Ltd. This inquiry was formally initiated following a session held on 10 September 2025, after an in-depth review of the pertinent report by the Authority’s Service.

Concerns Over Market Compatibility

Authorities have expressed serious concerns regarding the compatibility of the transaction with established competitive practices. The review indicates that the acquisition may affect several critical petroleum markets, both horizontally and vertically, thereby raising the potential for adverse impacts on market dynamics.

Horizontal Market Dynamics

On the horizontal front, potential effects have been identified in the import market for petroleum products, as well as in both wholesale and retail distribution channels of these products. The consolidation is believed to increase the risk of price rises and coordinated actions, given the direct competitive proximity between Petrolina and ExxonMobil.

Vertical and Adjacent Market Implications

Vertical aspects of the merger are also under close scrutiny. The new entity could restrict competitors’ access to critical infrastructure such as storage facilities, supply channels, and customer bases. These restrictions could further affect the onshore distribution of fuels, the wholesale market for lubricants, and specialized technical services connected with fuel station operations.

Local Market Considerations

Particular attention is being paid to the potential concentration in the retail fuel market. The investigation suggests that a reduced competitive landscape within a four-kilometer radius of the companies’ fuel stations could lead to diminished local competition, adversely impacting consumer prices and options.

Next Steps and Industry Impact

The Competition Protection Authority, which reached a unanimous decision to pursue a full investigation, remains open to submissions from parties that might be affected by this transaction, as mandated by current legislation. A final decision is expected within four months upon receipt of all necessary evidence, potentially setting a significant precedent for future market consolidation cases in the energy sector.

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