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France Urges EU Response To US With Big Tech Focus

France is urging the European Union to take action against American tech giants in response to U.S. President Donald Trump’s tariffs, potentially widening the ongoing trade war in the crucial services sector. As the largest trading partner of the U.S., the EU is pledging to respond to Trump’s 20% tariff on the bloc’s exports.

French government spokesperson, Sophie Prima, mentioned that while the specific measures and targeted products are still under discussion among EU members, a focus on digital services—which currently remain untaxed—could be considered.

This move to integrate the American Big Tech into the transatlantic trade conflict could intensify existing tensions. Previously, French President Emmanuel Macron highlighted that although the U.S. has a trade deficit in goods with the EU, it holds a significant surplus in services.

In 2019, France clashed with Trump by taxing digital services, impacting giants like Alphabet’s Google and Meta. The issue has historically split the EU, with some countries supporting France’s stance while others, like Germany, oppose it. The complexity arises as tax decisions would require unanimity among all 27 EU members, which has been a challenging feat.

Prima indicated a European response targeting services could be ready by the end of April. “We have equipped ourselves with new tools in Europe,” she stated, referring to mechanisms designed to deter coercive measures.

Meta Q1 Earnings Preview: AI Investments And Strategic Shifts

Earnings Outlook And Corporate Overhaul

Meta Platforms is scheduled to report first-quarter earnings on Wednesday after market close. Analysts expect earnings per share of $6.79 and revenue of approximately $55.45 billion. Estimates imply year-on-year revenue growth of around 31%, supported primarily by advertising activity.

Investment In AI Growth And Innovation

At the same time, the company is increasing investment in artificial intelligence. Mark Zuckerberg has led efforts to expand AI capabilities, including a $14.3 billion investment in Scale AI. Leadership changes also include Alexandr Wang’s involvement in Meta’s AI initiatives. Development work is being carried out through Meta Superintelligence Labs, with a focus on advancing AI models.

Advertising Revenues And Cost-Cutting Strategies

Advertising continues to account for the majority of revenue. Growth in this segment supports overall financial performance despite higher investment levels. In parallel, Meta has implemented workforce reductions, including a cut of around 10% of employees, or approximately 8,000 roles, along with a hiring freeze affecting about 6,000 positions. These measures follow earlier reductions in divisions such as Reality Labs, as well as in global operations and sales.

Capital Expenditures And Future Strategic Direction

Investment in infrastructure remains a central part of the strategy. Capital expenditure for the first quarter is estimated at $27.63 billion, with full-year projections ranging from $115 billion to $135 billion. These investments are directed toward expanding data center capacity to support AI development, placing Meta alongside companies such as Alphabet, Amazon, and Microsoft.

As Meta continues to refine its monetization strategy and lay the groundwork for long-term innovation, investors will be keenly watching how its AI investments and disciplined cost management translate into sustainable revenue growth and a competitive advantage.

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