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MENA Fintech Sector Set To Reach $2.4B By 2029

The fintech sector in the MENA region remained a dominant force in 2024, accounting for 30% of total investments. Despite an overall 42% drop in startup funding, MENA’s fintech ecosystem proved resilient, securing $2.3 billion in investments, according to Wamda. The UAE led the region with $1.1 billion across 207 startups, followed by Saudi Arabia ($700 million), Egypt ($334 million), and Oman ($41.5 million).

Key Investment Trends And Funding Breakdown

Fintech not only led in funding but also in deal count, raising $700 million across 119 startups. In Egypt and the UAE, fintech topped the funding charts, while in Saudi Arabia, software-as-a-service (SaaS) secured the largest share. Investor interest varied by country, with fintech leading in the UAE ($265 million for 47 deals), Web 3.0 second ($255 million), and proptech third ($197 million). In Saudi Arabia, SaaS attracted $177 million, followed by fintech at $171 million. Egypt’s fintech sector secured $237 million, fueled by the country’s large, underserved population of 112 million people. The late 2024 launch of Apple Pay and Google Pay further accelerated digital payment adoption in Egypt.

Government Support And Regulatory Growth

Regulatory support has been crucial in fostering fintech growth across the region. A Visa report noted that 71% of fintech firms in the GCC and Levant credit government initiatives, including regulatory sandboxes, financial inclusion programs, and investments in digital infrastructure.

AI And Future Growth Areas

AI is becoming an increasingly critical component, with 73% of fintech companies considering it essential for future development. Payments remain the most promising segment, followed by Buy Now, Pay Later (BNPL), AI, Web3, stablecoins, CBDCs, crypto, and open banking.

Funding Highlights And Projections

Notable funding rounds in 2024 include Egypt’s MNT-Halan securing $157.5 million, Saudi Arabia’s Lean Technologies raising $67.5 million, and the UAE’s CredibleX securing $55 million in seed funding. Additionally, Tabby raised $160 million in February 2025, bringing its valuation to $3.3 billion.

Looking ahead, MENA’s fintech funding is projected to reach $2.4 billion by 2029, with the UAE, Saudi Arabia, Bahrain, and Egypt leading the charge. Regional growth is a top priority, with 90% of fintech firms targeting the UAE and Saudi Arabia due to their large market sizes, favorable regulations, and funding support.

With continued regulatory reforms, investment, and cross-border expansion, MENA’s fintech sector is poised to redefine the global financial landscape, becoming a leader in innovation and digital finance.

Cloudflare Redefines Data Access With Default AI Crawler Blocking

Cloudflare, the renowned content delivery network, is set to transform the landscape of digital content access by instituting default measures to block AI crawlers from scraping websites without explicit permission or compensation. This significant move is poised to reshape the way artificial intelligence models are trained and could drive new revenue streams for content creators.

Empowering Publishers And Reinforcing Internet Integrity

Beginning Tuesday, every new web domain signing up with Cloudflare will be prompted to define its stance on AI crawlers. This default setting grants publishers the authority to restrict unauthorized data scraping and even monetize access through a “pay per crawl” model. As businesses increasingly rely on digital platforms to deliver content seamlessly, Cloudflare’s initiative underscores the growing need to balance technological innovation with content ownership rights.

Understanding The Role Of AI Crawlers

AI crawlers are automated tools that aggregate vast amounts of online data—texts, articles, images—to refine and train large language models developed by industry leaders such as OpenAI and Google. Historically, these models have leveraged content without directing traffic to the original sources, a practice that may inadvertently diminish revenue streams for publishers traditionally buoyed by organic web visits and advertising.

A Strategic Shift With Long-Term Implications

Matthew Prince, co-founder and CEO of Cloudflare, stated that the initiative is about restoring power to content creators while maintaining an environment conducive to continued innovation in AI development. This move reflects a broader industry trend, where digital platforms are increasingly scrutinized for how they balance technological progress with fair compensation for creators.

Industry Reactions And Future Outlook

While Cloudflare’s announcement has been met with praise from some quarters, several experts caution that the long-term effects on AI training capabilities remain to be seen. Critics argue that restricting data streams might hinder the evolution of AI or delay the refinement of its underlying algorithms. Nevertheless, the strategic decision to integrate such safeguards directly into Cloudflare’s default settings marks a pivotal moment in the ongoing debate over data ownership and digital rights.

As the digital economy continues to evolve, industry stakeholders will be closely monitoring how these measures influence both the operational dynamics of AI technology and the broader ecosystem of content monetization.

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