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Egypt Sets Tourism Record With 15.78 Million Visitors In 2024, Eyes 30 Million Goal

Egypt’s tourism industry is reaching new heights, with 15.78 million visitors in 2024—its highest-ever recorded figure. This marks a 6% increase from the previous year when the country welcomed 14.9 million tourists. With a strong start to the current fiscal year, Egypt is setting its sights on an ambitious long-term goal: attracting 30 million visitors annually in the coming years.

Tourism Minister Sherif Fathy revealed that Egypt received 8.7 million tourists between July and December 2024. If this momentum continues—with an average of 1.4 million arrivals per month—the country could close the fiscal year with an estimated 17 million visitors. According to the Egyptian Cabinet, the top source markets driving this growth include Germany, Russia, and Saudi Arabia, which have consistently contributed to Egypt’s tourism surge.

Hotel Occupancy Surges As Demand Grows

The rising influx of tourists has also had a significant impact on hotel occupancy rates. In December 2024, the nationwide average occupancy rate reached 69%, reflecting a 25% increase compared to the same period in 2023. Key destinations such as Sharm El Sheikh, Greater Cairo, South Sinai, and Hurghada saw occupancy rates exceed 75%, underscoring the growing appeal of Egypt’s tourism hotspots.

Investment Opportunities In Hospitality

Minister Fathy highlighted Egypt’s ongoing efforts to attract more investment in the hospitality sector. The government has rolled out incentives and financing initiatives to encourage hotel development, aiming to expand capacity and enhance the tourism experience. These measures are part of Egypt’s broader strategy to strengthen its position as a top global travel destination.

Resilience Amid Geopolitical Challenges

Despite geopolitical tensions in the region, Egypt’s tourism industry has remained resilient. The steady increase in visitors throughout 2024 signals strong global confidence in Egypt’s travel offerings. As the country looks ahead, tourism authorities anticipate continued growth, reinforcing Egypt’s status as a premier destination with a rich blend of cultural heritage, historical sites, and world-class hospitality.

With record-breaking arrivals and a clear vision for the future, Egypt is on track to solidify its place among the world’s leading travel destinations. If current trends persist, the nation’s goal of welcoming 30 million tourists annually may be within reach sooner than expected.

Airbnb Unveils Reserve Now, Pay Later Option For U.S. Guests

Introduction

Airbnb has introduced an innovative payment solution designed to enhance user flexibility for U.S. travellers. The new “Reserve Now, Pay Later” feature enables users to secure a booking without an upfront payment, offering a streamlined cancellation process should plans change.

Flexible Payment Terms

This new option applies to listings that feature either flexible or moderate cancellation policies. Under a flexible policy, guests can cancel their reservation up to 24 hours before check-in, while a moderate policy offers no-fee cancellations until five days prior to arrival.

Payment Timing and Reminders

Regardless of the cancellation window, guests are obligated to complete the full payment before the expiration of the free cancellation period. Airbnb ensures a smooth experience by sending timely payment reminders to avoid any last-minute issues.

Evolution of Airbnb’s Payment Solutions

This initiative builds on Airbnb’s previous forays into flexible payment structures. In 2018, the company offered a partial upfront payment model, and more recently, a collaboration with Klarna enabled guests to pay in four installments over six weeks. Such strategic advancements demonstrate Airbnb’s commitment to adapting and refining its payment solutions to meet evolving consumer demands.

Consumer Insight Driving Innovation

Airbnb’s decision to launch the “Reserve Now, Pay Later” feature reflects robust consumer demand, with recent surveys indicating that 55% of respondents prefer flexible payment options. Additionally, 42% noted missed opportunities due to payment complexities when coordinating with travel companions, underlining the need for simplified financial arrangements.

Conclusion

By enhancing payment flexibility, Airbnb not only broadens its appeal but also addresses critical customer pain points, reinforcing its position as a leader in the evolving travel market. This initiative exemplifies how strategic innovation can drive customer satisfaction in an increasingly competitive landscape.

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