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Nexters’ ‘Hero Wars: Alliance’ Reaches $1.5 Billion Milestone

Nexters, the international game development company based in Limassol, Cyprus, has recently announced that its flagship mobile game, “Hero Wars: Alliance,” has surpassed $1.5 billion in revenue. This achievement is underpinned by over 150 million downloads across Android and iOS platforms, securing its position as a top contender in the global mobile gaming market.

“Hero Wars: Alliance” has achieved significant success since its launch, consistently ranking within the top tiers of mobile RPG games worldwide. According to AppMagic, the game has attained the #4 spot in the Worldwide Top Free RPG Games rankings and is listed among the Top 20 Grossing RPG Games globally. This impressive performance reflects Nexters’ ability to blend engaging gameplay with effective monetisation strategies, catering to a broad and dedicated user base.

The game’s success can be attributed to its captivating blend of strategy and role-playing elements, appealing to a diverse audience. Players engage in building and strengthening their teams of heroes, competing in various in-game events, and participating in alliances that foster community and collaboration. This multifaceted approach has helped maintain high user engagement and retention rates, critical factors in the mobile gaming industry’s competitive landscape.

Nexters has also demonstrated adeptness in leveraging partnerships and media coverage to bolster its game’s visibility and reach. The company’s acknowledgement of support from industry media outlets like Mobidictum, PocketGamer.com, Game World Observer, and GamesPress underscores the role of strategic public relations in amplifying their milestones and achievements.

The $1.5 billion revenue mark is not merely a financial achievement but also a testament to the company’s innovative approach and market acumen. It highlights Nexters’ capability to sustain growth and profitability in a highly volatile and competitive market. The success of “Hero Wars: Alliance” positions Nexters as a formidable player in the mobile gaming industry, showcasing its potential for future developments and expansions.

Looking ahead, Nexters is likely to continue capitalising on the momentum generated by “Hero Wars: Alliance.” The company’s focus on enhancing game features, expanding its player base, and exploring new market opportunities will be crucial for maintaining its growth trajectory. As the mobile gaming sector continues to evolve, Nexters’ strategic vision and execution will be key determinants of its long-term success.

Foreign-Controlled Firms In Cyprus Punch Above Their Weight With More Than 40,000 Jobs

Foreign-controlled enterprises may represent only a modest slice of Cyprus’ business landscape, but their economic footprint is anything but small. In 2024, these firms accounted for 10% of employment in the country and generated €4.76 billion in value added, according to Eurostat.

A Small Group With Outsized Economic Impact

Eurostat’s data show that 681 foreign-controlled enterprises were operating in Cyprus across industry, construction and market services last year, employing 40,187 people. Together, they produced €4.76 billion in value added, underscoring the importance of internationally owned businesses to the Cypriot economy.

That contribution is notable precisely because of the limited number of companies involved. In structural terms, foreign-controlled firms remain a small part of the market. In economic terms, they are major employers and significant value creators.

How Cyprus Compares Across The European Union

Across the European Union, 364,308 foreign-controlled enterprises employed 25.64 million people in 2024 and generated €2.68 trillion in value added. Although they made up just 1% of all market producer enterprises, they accounted for 16% of employment and 24% of total value added.

Most of these firms were controlled by institutional units from other EU countries, which made up 59% of the total. The remaining 41% were controlled from outside the bloc.

Cyprus sits near the middle of the pack on employment share. Foreign-controlled enterprises accounted for 10% of jobs in the country, the same as Italy and above Greece, where the figure stood at 8%.

Where Foreign Ownership Matters Most

Luxembourg recorded the highest share of foreign-controlled enterprises among EU member states, with such companies making up 28% of all enterprises. Estonia followed at 12%. In every other member state, the share was 5% or less, ranging from 0.3% in Poland and Italy to 5% in Croatia.

The contribution of foreign-controlled businesses to national output also varied sharply across the bloc. Ireland led with foreign-controlled enterprises responsible for 72% of value added, followed by Luxembourg at 62% and Slovakia at 50%.

At the lower end, foreign-controlled enterprises accounted for 15% of value added in France and 18% in both Italy and Germany.

Cyprus Versus Greece

Cyprus’ 681 foreign-controlled enterprises generated €4.76 billion in value added, according to Eurostat’s table covering industry, construction and market services. By comparison, Greece had 4,548 foreign-controlled enterprises employing 281,558 people and generating €22.31 billion in value added.

The contrast illustrates a broader pattern across Europe: foreign-controlled firms often represent a small share of the total business population, yet their role in jobs, investment and economic output is disproportionate to their numbers.

The Broader Policy Lesson

For policymakers, the data reinforce a familiar but important point. Economies that attract and retain foreign-controlled firms gain more than corporate presence alone; they secure employment, capital deployment and productivity gains that can ripple through the wider business ecosystem.

In Cyprus, that dynamic is especially clear. Fewer than 700 foreign-controlled enterprises employ more than 40,000 people and contribute billions to the economy, showing how global capital can shape a small open economy far beyond its numerical footprint.

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