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EU Blocks Rollout Of Apple’s AI Features

Apple will delay the launch of three new artificial intelligence features in Europe because of tougher EU tech regulations that require the giant to make its products and services compatible with those of competitors.

KEY FACTS 

  • On Friday, the company announced that three of the new AI features — Phone Mirroring, SharePlay screen-sharing enhancements and Apple Intelligence (one of the long-awaited innovations that work with powerful generative models) — won’t be rolling out to EU users this year due to regulatory uncertainty related to the EU Digital Markets Act (DMA), reported by the Reuters agency.

IMPORTANT QUOTE

“Specifically, we are concerned that the interoperability requirements under the DMA may force us to compromise the integrity of our products in a way that threatens user privacy and data security. “We are committed to cooperating with the European Commission to find a solution that allows us to provide these features to our customers in the EU without jeopardizing their safety,” Apple said in an email.

CONTRA

The EU is an attractive market with 450 million potential consumers and has always been open for business for any company that wants to provide services to the European internal market. So-called “gatekeeper” companies are welcome to offer their services in Europe, provided they comply with our rules aimed at ensuring fair competition,” said EU spokesman Thomas Rainier, quoted by The Verge, on the occasion of Apple’s statement.

KEY STORY 

The news comes after the iPhone maker unveiled its plans for the wider integration of artificial intelligence into Apple products.

However, the company is facing problems because of the Digital Markets Act (DMA), which came into force in March and provides for strict rules in the world of technology in the territory of the European Union. According to strict technology rules, iOS – the company’s operating system – has been designated as a so-called “gatekeeper”, which could force the tech giant to change its way of working in the region.

For months, Apple and Brussels have been embroiled in a regulatory battle over compliance, after the EU launched a probe in March into whether the company was still undermining competition.

Competition Authority Launches Comprehensive Review of ExxonMobil Cyprus Acquisition

Investigation Initiated Over Strategic Acquisition

The Competition Protection Authority has commenced a thorough investigation into the acquisition of ExxonMobil Cyprus Limited’s share capital by Petrolina Holdings Public Ltd through Med Energywise Ltd. This inquiry was formally initiated following a session held on 10 September 2025, after an in-depth review of the pertinent report by the Authority’s Service.

Concerns Over Market Compatibility

Authorities have expressed serious concerns regarding the compatibility of the transaction with established competitive practices. The review indicates that the acquisition may affect several critical petroleum markets, both horizontally and vertically, thereby raising the potential for adverse impacts on market dynamics.

Horizontal Market Dynamics

On the horizontal front, potential effects have been identified in the import market for petroleum products, as well as in both wholesale and retail distribution channels of these products. The consolidation is believed to increase the risk of price rises and coordinated actions, given the direct competitive proximity between Petrolina and ExxonMobil.

Vertical and Adjacent Market Implications

Vertical aspects of the merger are also under close scrutiny. The new entity could restrict competitors’ access to critical infrastructure such as storage facilities, supply channels, and customer bases. These restrictions could further affect the onshore distribution of fuels, the wholesale market for lubricants, and specialized technical services connected with fuel station operations.

Local Market Considerations

Particular attention is being paid to the potential concentration in the retail fuel market. The investigation suggests that a reduced competitive landscape within a four-kilometer radius of the companies’ fuel stations could lead to diminished local competition, adversely impacting consumer prices and options.

Next Steps and Industry Impact

The Competition Protection Authority, which reached a unanimous decision to pursue a full investigation, remains open to submissions from parties that might be affected by this transaction, as mandated by current legislation. A final decision is expected within four months upon receipt of all necessary evidence, potentially setting a significant precedent for future market consolidation cases in the energy sector.

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