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Tourism In Cyprus: Modest Growth Amidst Stable Markets

Cyprus experienced a slight increase in tourist arrivals for May 2024, according to recent data from CySTAT. The island welcomed 421,400 tourists, a 0.3% rise compared to May 2023. The United Kingdom remained the largest source of visitors, accounting for 39.8% of total arrivals, followed by Israel, Poland, Germany, and Sweden. While arrivals from Israel and Sweden decreased, those from the UK, Germany, and Poland saw modest gains.

From January to May 2024, tourist arrivals totalled 1,170,214, up 1.2% from the same period last year. This indicates a steady but modest growth trajectory for the Cypriot tourism sector.

Additionally, outbound travel by Cypriot residents saw a significant increase of 13.8% in May 2024, with Greece, the UK, and Italy being the most popular destinations.

These figures suggest a stabilisation of the tourism industry in Cyprus, reflecting both resilience and the potential for further growth. The government’s efforts to attract tourists from diverse markets and enhance travel infrastructure are likely contributing factors to this trend. As Cyprus continues to navigate the post-pandemic landscape, these incremental increases highlight the island’s enduring appeal as a tourist destination.

Cyprus Hits Historic Tourism Peak As Overtourism Risks Mount

Record-Breaking Performance In Tourism

Cyprus’ tourism sector achieved unprecedented success in 2025 with record-breaking arrivals and revenues. According to Eurobank analyst Konstantinos Vrachimis, the island’s performance was underpinned by solid real income growth and enhanced market diversification.

Robust Growth In Arrivals And Revenues

Total tourist arrivals reached 4.5 million in 2025, rising 12.2% from 4 million in 2024, with momentum sustained through the final quarter. Tourism receipts for the January–November period climbed to €3.6 billion, marking a 15.3% year-on-year increase that exceeded inflation. The improvement was not driven by volume alone. Average expenditure per visitor increased by 4.6%, while daily spending rose by 9.2%, indicating stronger purchasing power and higher-value tourism activity.

Economic Impact And Diversification Of Source Markets

The stronger performance translated into tangible gains for the broader services economy, lifting real tourism-related income and overall sector turnover. Demand patterns are also shifting. While the United Kingdom remains Cyprus’ largest source market, its relative share has moderated as arrivals from Israel, Germany, Italy, the Czech Republic, the Netherlands, Austria, and Poland have expanded. This gradual diversification reduces dependency on a single market and strengthens resilience against external shocks.

Enhanced Air Connectivity And Seasonal Dynamics

Air connectivity has improved markedly in 2025, with flight volumes expanding substantially compared to 2019. This expansion is driven by increased airline capacity, enhanced route coverage, and more frequent flights, supporting demand during shoulder seasons and reducing overreliance on peak-month flows. Seasonal patterns remain prominent, with arrivals building through the spring and peaking in summer, thereby bolstering employment, fiscal receipts, and corporate earnings across hospitality, transport, and retail sectors.

Structural Risks And Future Considerations

Despite strong headline figures, structural challenges remain. The European Commission’s EU Tourism Dashboard highlights tourism intensity, seasonality, and market concentration as key risk indicators. Cyprus records a high ratio of overnight stays relative to its resident population, signalling potential overtourism pressures. Continued reliance on a limited group of origin markets also exposes the sector to geopolitical uncertainty and sudden demand swings. Seasonal peaks place additional strain on infrastructure, housing availability, labour supply, and natural resources, particularly water.

Strategic Investment And Market Resilience

Vrachimis concludes that sustained growth will depend on targeted investment, product upgrading, and continued market diversification. Strengthening year-round offerings, improving infrastructure capacity, and promoting higher-value experiences can help balance demand while preserving long-term competitiveness. These measures are essential not only to manage overtourism risks but also to ensure tourism remains a stable pillar of Cyprus’ economic development.

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The Future Forbes Realty Global Properties
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