Digital Reading Trends in Europe
New data from Eurostat show that 7.87% of internet users in Cyprus purchased e-books or audiobooks in 2025. The figure remains below the EU average of 9.5%, but reflects year-on-year growth as digital formats continue to influence reading habits across Europe.
Cyprus’ Steady Progress
Cyprus recorded an increase of 4 percentage points compared with the previous year. The rise indicates a gradual shift toward digital media consumption, supported by wider access to online platforms and changing user preferences.
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Comparative EU Benchmarks
Higher adoption rates were recorded in Ireland at 24.5%, Denmark at 22.5%, and Croatia at 21.0%. Lower levels were observed in Hungary, Italy, Slovenia, and Latvia, where adoption remained below 5%, illustrating variation across the EU.
Growth Leaders And Declining Markets
Croatia recorded the largest increase, rising by 16 percentage points year on year. Additional growth was reported in Greece at 7.2 percentage points and Germany at 3.7 percentage points. At the same time, declines were observed in Finland, Portugal, and Malta, indicating uneven adoption trends across markets.
Looking Ahead
Digital reading and audio content consumption continue to expand across Europe. For Cyprus, recent growth suggests increasing engagement with digital formats, while the gap with higher-adoption markets remains a key benchmark for further development.







