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Cyprus Secures Robust Tourism Growth Driven by Key International Markets

Strong December Performance Sets the Stage

Cyprus has recorded a significant surge in tourist arrivals in December 2025, as evidenced by the latest data from the Cyprus Statistical Service. The island welcomed 156,959 visitors in December 2025, marking an 18.0% increase compared to the same period last year. This performance underscores a robust finish to the year and highlights the resilience of the tourism sector.

Key Markets Fueling Growth

Analysis of the December data reveals that visitors from Israel and the United Kingdom were the primary drivers of growth. Israel emerged as the largest source market, accounting for 19.1% of arrivals with 30,020 visitors. Meanwhile, the United Kingdom contributed 19.0% with 29,826 arrivals, despite a modest decline of 5.3% compared to December 2024.

Other notable market contributions include Poland, which recorded a 42.5% annual increase to reach 17,779 arrivals (11.3% share), and Germany, where arrivals rose by 53.5% to 11,569. Additionally, Greece attracted 11,413 visitors, representing 7.3% of the total despite a 4.6% drop year on year. France and Romania also posted notable gains, with increases of 55.6% and 61.6%, respectively. Hungary and Austria led the growth among smaller markets, with increases of 81.8% and 37.8%, respectively, while declines were observed among visitors from Norway and Denmark.

Diverse Visitor Profiles and Broader Travel Trends

Beyond the raw numbers, the data reveals evolving travel behaviors. In December 2025, 56.4% of tourists visited Cyprus for holidays, a rise from 49.6% a year earlier. Visits to friends and relatives decreased to 32.0% from 37.5%, and business travel accounted for 11.3% of visits, down from 12.7%. The analysis also noted a substantial 29.6% year-over-year increase in arrivals from Israel, reinforcing its status as a critical market during the winter tourism season.

Outbound Travel on the Rise

Cypriot residents also increased their international travel, with 193,007 returning from abroad in December 2025 compared to 168,022 in the previous year – a 14.9% rise. The majority of returning travelers headed to Greece, which accounted for 28.4% of all returns. The United Kingdom and Poland were the next most popular destinations. Notably, 69.3% of these trips were taken for holidays, while studies and business ventures made up 15.0% and 14.9%, respectively.

Conclusion

The comprehensive data, derived from rigorous passenger surveys at Larnaca and Paphos airports and supplemented by port data, paints a robust picture of Cyprus’s tourism sector. With diverse source markets and evolving visitor profiles, Cyprus is well-positioned to leverage its popularity and further strengthen its position as a leading winter destination in the Mediterranean.

Meta’s Reality Labs Deepens Its Losses Even As Revenue Climbs

Meta Platforms’ Reality Labs division reported an operating loss of $4.62 billion in the second quarter, highlighting the continued cost of the company’s investments in virtual and augmented reality technologies. The unit generated revenue of $431 million, up from $370 million a year earlier and above analysts’ expectations of $423.4 million, according to StreetAccount. Operating losses widened from $4.53 billion in the same quarter of 2025.

Revenue Grows As Losses Continue

Despite higher revenue, Reality Labs remains one of Meta’s biggest cost centres. Since late 2020, the division has accumulated more than $80 billion in operating losses as the company continues investing in hardware and software for its long-term computing strategy.

Focus Shifts Toward AI Wearables

Reality Labs develops the Quest virtual reality headsets and Ray-Ban Meta smart glasses in partnership with EssilorLuxottica. While Meta originally positioned the division around its metaverse vision, the company has increasingly focused on AI-powered wearables as demand for virtual reality devices has grown more slowly than expected.

Long-Term Investment

Meta renamed Facebook to Meta in 2021 to reflect its strategy of expanding beyond social media through immersive technologies. Although Reality Labs continues to report multi-billion-dollar quarterly losses, Zuckerberg has maintained that investments in AI, wearable devices and next-generation computing platforms are central to the company’s long-term growth strategy.

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