Price Variability and Market Discrepancies
The study reveals significant price discrepancies among establishments. Basic items display wide cost ranges: while bottled water is priced between €1 and €4.50, soft drinks fluctuate from €1.50 to €5.00. Prices for beer peak at around €6.70, whereas a shared salad ranges from €3.50 to €15.00. Additionally, appetizers such as fries and platters show price variations from €3 up to €42, with specialty items like lamb rising dramatically to between €14 and €30. Such variations, dependent on location and establishment type, are reflective of broader industry trends where some restaurants opt to reduce portion size or compromise on ingredient quality in attempt to control costs.
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Quality Concerns and Consumer Recommendations
Despite overall improvements in service etiquette and speed, evaluators reported ongoing challenges including limited staff training and the use of non-authentic or adulterated ingredients in some instances. Notably, the association observed a slight improvement in quality over previous years, yet cautioned that these issues could undermine consumer trust and the broader reputation of Cyprus’ tourism industry.
Path Forward for a Competitive Tourism Landscape
The report calls for enhanced collaboration between the Undersecretary of Tourism, industry associations, and consumer organizations to bolster employee training, maintain high standards of cleanliness, and enforce transparent pricing policies. The ultimate goal remains to elevate the visitor experience and strengthen the competitiveness of Cyprus’ hospitality sector in an increasingly dynamic market.

