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Calm Unveils New Sleep App for Personalized Rest and Restoration

Introducing Calm Sleep: A New Era in Restorative Technology

Calm has officially launched its new stand-alone app, Calm Sleep, designed to provide users with personalized sleep support. Available on iOS, the app integrates Calm’s extensive library of sleep content with innovative features that target improved sleep hygiene, thereby enabling users to wind down effectively, achieve restful sleep, and wake up revitalized.

Personalized Sleep Plans and Habit Formation

Upon initial setup, users complete a brief onboarding questionnaire which serves as the basis for a customized sleep plan. This tailored approach includes recommended content and daily tasks that focus on key areas such as digital hygiene, exercise, stress reduction, and optimizing the sleep environment. A unique “sleep readiness” bar provides a visual cue that tracks progress as users complete these tasks, reinforcing positive behavioral changes throughout the day.

Seamless Integration With Wearable Technology

In an era where data-driven decisions are transforming personal health, Calm Sleep seamlessly syncs with wearable devices via Apple HealthKit. This feature enables users to monitor their sleep metrics and take proactive steps based on comprehensive data insights, demonstrating how integrated technology can enhance personal well-being.

Exclusive Content and Branding Excellence

The app further distinguishes itself by offering exclusive content, including new Sleep Stories voiced by radio host Delilah and actor Andrew Scott, alongside an expansive archive of over 300 hours of curated sleep content. Notably, all newly released sleep material enjoys a four-week exclusivity window on the Calm Sleep platform, underscoring Calm’s commitment to delivering premium and unique user experiences.

Proven Track Record and Future Expansion

Calm has long been synonymous with the sleep content industry, with its initial introduction of Sleep Stories a decade ago having resonated with a global audience through over 1 billion plays. “With Calm Sleep, we are not merely informing our users about better sleep practices; we are empowering them to transform their sleep habits,” said Jon Tien, Chief Product Officer at Calm. This pioneering approach is now encapsulated in an app that supports a holistic sleep journey—from daytime routines to nighttime rituals.

Accessibility and Forward-Looking Innovation

Users can begin their journey with Calm Sleep for free, exploring personalized plans, daily tasks, and wearable integration. For those seeking a comprehensive experience, the Calm Sleep Premium subscription is available at $69.99 per year. With plans to extend the service to Android in the near future, Calm continues to expand its influence in the sleep and wellness space.

Mercedes-Benz Posts Higher Profit Despite China Slowdown

Mercedes-Benz reported stronger-than-expected second-quarter results, lifting its shares on Tuesday despite mounting pressure from Chinese automakers and a weaker outlook for sales and revenue.

The earnings provided a boost for Europe’s auto sector, where manufacturers continue to grapple with tariffs, softer demand and intensifying competition from Chinese rivals. Volkswagen, Mercedes-Benz and BMW have all accelerated restructuring efforts in response.

Cost Discipline Lifts Quarterly Profit

Mercedes-Benz shares rose as much as 5.9% following the results before trimming gains to trade 3.5% higher by 1118 GMT. The company reaffirmed its profit margin guidance for its core passenger car business after reporting an adjusted return on sales of 4.0% for the second quarter, above market expectations and within its 3% to 5% target range.

“In an environment where some automakers are ringing alarm bells on their competitive positioning, Mercedes delivered a clear and confident message,” Morningstar analyst Rella Suskin said.

Second-quarter operating profit increased 22% to €1.5 billion ($1.7 billion), despite a 3% decline in revenue. Lower administrative and research and development costs, together with strong performances from the financial services and vans divisions, supported earnings, while the results also included a €131 million gain related to the planned sale of leasing subsidiary Athlon.

China Remains The Key Pressure Point

Despite stronger profitability, Mercedes continues to face a challenging market environment. Sales in China fell 30% during the second quarter, prompting the company to abandon earlier expectations for stable car sales and group revenue. It now expects both to decline slightly from a year earlier.

BMW also lowered its outlook in June following a deeper-than-expected slowdown in China, highlighting the pressure facing Germany’s premium carmakers. At the same time, Mercedes said Chinese manufacturers are increasingly expanding into European markets, although Chief Executive Ola Kaellenius said their focus remains on higher-volume segments rather than the premium market.

“But that is not a reason to sit back and be relaxed,” he said.

Manufacturing Shift Continues

Mercedes is also reshaping its manufacturing footprint. The company said its German factories will undergo a more aggressive push toward leaner production, although it declined to provide further details while talks with labour representatives continue. Production is also being expanded in lower-cost Eastern European locations, including Hungary, where the company is increasing capacity at its Kecskemet plant, as well as in Poland.

Chief Financial Officer Harald Wilhelm said the full-year margin for the passenger car division is expected to come in at the lower end of the company’s guidance range, reflecting a higher share of electric vehicle sales in Europe, which remain more expensive to produce and continue to weigh on profitability.

“We must continue to work flat out to reduce costs so that we can remain competitive on the prices of our products,” Kaellenius said.

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