Breaking news

Omiros Dairy Group Expands International Footprint With Strategic Cyprus Acquisition

Acquisition Marks A Strategic Milestone

Greek dairy powerhouse Omiros has taken a decisive step in its international expansion by acquiring the renowned Cypriot dairy company A. Hadjipieris Ltd through its subsidiary, Omiros Dairies Cyprus. This move not only fortifies its global presence but also strengthens its positioning in the Protected Designation of Origin (PDO) niche, celebrated worldwide for its high-quality dairy products.

Investment And Expansion Plans

The acquisition adds a third production facility to Omiros’ portfolio—the first establishment outside Greece—underscoring the firm’s commitment to growth and modernisation. With an initial investment phase valued at €5 million, the company is focusing on immediate expansion and facility upgrades, aiming to achieve an annual production capacity of 5,500 tonnes of PDO halloumi. Omiros has also outlined plans to secure industrial land for a state-of-the-art factory that is expected to boost capacity to 12,000 tonnes annually within three years, supporting job creation and local economic development.

Commitment To Local Values And Strategic Growth

Under the stewardship of Ioannis Billis, a seasoned dairy industry executive with substantial expertise in both Greece and Cyprus, the Cyprus project will not only drive operational growth but also reflect the enduring values of local tradition and cultural identity. The acquisition signals a pivotal moment as the third generation of the Giannitsis family embarks on a new journey, marked by innovation and excellence in the halloumi sector.

Path To International Leadership

Enhancing its strategic focus through subsidiaries such as Agrolact and Omiros Dairies Cyprus, the Omiros Group is evolving into a modern, vertically integrated, export-oriented enterprise. With a heritage of over forty years and a presence in more than twenty international markets, Omiros is well positioned to lead globally in the production of high-quality traditional dairy products. This ambitious expansion, with total projected investments in Cyprus reaching €30 million over the next five years, reaffirms Omiros’ commitment to fostering long-term growth and supporting the broader Cypriot economy.

TikTok Elevates Songwriters With Enhanced Profile Features

Introducing Enhanced Visibility For Songwriters

TikTok is poised to transform the way songwriters promote their craft by integrating a suite of new features designed to highlight their musical works on the platform. Now in beta, the update includes a dedicated “Songwriter” label and a specialized profile tab that showcases their songs, allowing creators to build a more compelling narrative around their artistry.

Survey-Driven Innovation

The enhancements stem from extensive research, with TikTok surveying over 870 songwriters and conducting in-depth interviews to identify the key needs in profile building and monetization. Supplementary data from an independent study further confirmed that more than half of social media-savvy songwriters rely on TikTok for profile promotion. Such rigorous market research underpins TikTok’s commitment to driving tangible benefits for creative professionals.

Selective Rollout and Strategic Partnerships

At present, only a limited group of publishing partners and songwriters have access to the new features. Interested parties must join a waitlist to take part in this initiative, emphasizing TikTok’s strategy of fostering an exclusive ecosystem that prioritizes high-quality content and strategic industry alliances.

Competitive Momentum In The Music Streaming Arena

TikTok’s new tools arrive at a time when competitors are also enhancing their songwriter engagement. Spotify, for instance, has been offering dedicated features for songwriters over the years, while Tidal recently expanded its offerings by introducing royalty tracking capabilities. Despite discontinuing its TikTok Music streaming service last year, the platform continues to serve as a vital hub for music discovery and artist promotion.

Empowering Creative Storytelling

“We are passionately committed to supporting songwriters at TikTok, which is why we built these tools to celebrate and elevate their work on our platform,” stated TikTok’s Global Head of Music Publishing Licensing and Partnership. By enabling songwriters to seamlessly integrate their musical narrative with their personal content, TikTok is not only enhancing profile visibility but also building a more engaging, multi-dimensional user experience.

As TikTok continues to innovate, these developments are set to redefine how songwriters connect with their audiences and manage their creative endeavors, reaffirming the platform’s role as a pivotal force in the digital music landscape.

Uri Levine Course vertical
The Future Forbes Realty Global Properties
SWC Finals V

Become a Speaker

Become a Speaker

Become a Partner

Subscribe for our weekly newsletter