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33East: Pioneering Cyprus’ Startup Revolution With €26M Venture Fund

33East, a Cyprus-based venture capital firm, has officially launched its first fund, securing an initial close of €26 million. Focused on pre-seed and seed-stage startups with ties to Cyprus, the fund aims to catalyze the island’s evolution into a hub for innovation and entrepreneurial growth.

This milestone is particularly significant as 33East is the first VC fund in Cyprus to secure support from the European Investment Fund (EIF). The EIF’s backing, facilitated through the Government of Cyprus and the National Recovery and Resilience Fund (RRF), is complemented by contributions from the Bank of Cyprus and leading local investors, marking a transformative moment for the nation’s startup landscape.

The fund’s initial €26 million pool consists of €19 million from the Cyprus Equity Fund (CEF)—a program aligned with the National Recovery and Resilience Plan—and €7 million from private investors, including a notable €2 million from the Bank of Cyprus.

33East plans to invest in early-stage startups, with initial funding between €500,000 and €1 million per company. Additionally, the fund has set aside €2.5 million for an acceleration program to nurture entrepreneurs in the earliest phases of their ventures.

The firm is founded by seasoned experts Demetrios Zoppos and Yiannis Eftychiou and benefits from its leaders’ wealth of experience. Zoppos, a veteran entrepreneur and angel investor, brings over 25 years of expertise in early-stage technology ventures. Eftychiou, with his background in venture capital, has worked with high-growth companies across Europe, Africa, and Asia.

Their shared vision for Cyprus as a burgeoning tech and innovation hub drives the fund’s mission. “Cyprus is brimming with potential for entrepreneurs,” said Zoppos in an interview with CNA. “Our goal at 33East is to provide not just capital but also the guidance and networks founders need to create scalable businesses.”

Eftychiou echoed this sentiment: “We’re not just funding startups; we’re building partnerships. We’re here for founders with bold ambitions to scale internationally, offering them optimism, support, and unwavering commitment to their success.”Startups interested in collaborating with 33East or learning more are encouraged to connect with the team via their website: www.33east.vc.

FinTech’s Dominance In MENA: Three Strategic Drivers Behind Unyielding VC Success

Despite facing tightening global liquidity and macroeconomic headwinds, the FinTech sector continues to assert its leadership in the MENA region. In the first half of 2025, FinTech emerged as the most resilient and appealing arena for venture capital investments, proving its worth as a catalyst for financial innovation and inclusion.

Addressing Structural Financial Gaps

In many parts of MENA, a significant proportion of the population remains underbanked and underserved by traditional financial institutions. FinTech companies are uniquely positioned to address these persistent challenges by bridging critical access gaps and driving financial inclusion. With the proliferation of payment apps, digital wallets, and micro-lending platforms, investors have witnessed firsthand how these solutions pave the way for scalable growth and eventual exits. Early-stage momentum in the region is underscored by a doubling of pre-seed deals year-over-year, reinforcing the sector’s capacity for rapid innovation and sustainable expansion.

Highly Scalable and Replicable Business Models

One of the key factors behind FinTech’s dominance is the inherent scalability of its business models. Once the necessary infrastructure and regulatory approvals are in place, these models have demonstrated robust performance across borders. The first half of 2025 saw a marked acceleration in deal activity, with payment solutions leading the charge with 28 deals in MENA—a significant increase over the previous year. Lending platforms, in particular, experienced a meteoric 500% year-over-year increase in funding, emerging as the fastest-growing subindustry. Such replicability makes FinTech an attractive proposition for investors seeking high-growth opportunities in diverse markets.

Supportive Regulatory And Government Backing

The strategic support offered by key government initiatives in the UAE and Saudi Arabia has been instrumental in propelling the FinTech sector forward. Progressive frameworks, such as the UAE’s open finance and digital asset directives, coupled with Saudi Arabia’s live-testing sandboxes, have materially lowered entry barriers for startups. These measures not only foster innovation but also streamline the path to commercialization. Consequently, the combined efforts of these regulatory bodies have enabled the UAE and Saudi Arabia to account for 86% of MENA’s total FinTech funding in H1 2025.

The resilience of FinTech in MENA is not merely a reflection of contemporary market trends—it signals a fundamental shift in the region’s economic fabric. With an unwavering commitment to addressing real financial challenges, scalable and replicable business practices, and robust regulatory support, FinTech is setting the benchmark for sustainable innovation. As capital markets become increasingly discerning, this sector stands out as a beacon of long-term growth and transformative impact.

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