Breaking news

2025 Sets New Benchmark For Cypriot Tourism: Record Arrivals And Revenue Surge

by THEFUTURE.TEAM

Record-Breaking Arrivals And Revenue

Cyprus’ tourism sector reached record levels in 2025, with arrivals exceeding 4.5 million for the first time, according to Deputy Tourism Minister Kostas Koumis. Speaking in an interview on February 26, 2026, Koumis said arrivals increased 12.2% compared with 2024 and 41.6% over three years.

Tourism revenue rose 15.3% year over year during the January–November period, while growth over three years reached 51.1%. Average spending per visitor increased to €822 from €799 in 2024, and daily spending rose 7.2% to €99.5.

The average length of stay declined by 4% to 8.27 days, but overnight stays are projected to reach 18.5 million, up 3.3% from 2024.

Enhanced Product Quality And Strategic Incentives

Tourism contributed 14% to Cyprus’ GDP in 2025, up from 13.1% a year earlier, reinforcing its role as a key economic sector. Officials estimate overall economic growth at 3.75% for 2025, above the eurozone average.

Between 2023 and 2025, tourism revenues totaled €9.9 billion. During the 2022–2025 period, policy focus shifted toward restoring sector performance and upgrading tourism quality through targeted incentive programs.

In 2025, the ministry launched 13 incentive schemes, including four funded under the Recovery and Resilience Plan, with total funding approaching €20 million. Key measures included:

  • 153 projects aimed at supporting rural, mountainous, and remote areas, with budgets of up to €7 million.

  • Upgrades to 48 hotels and tourist accommodations, totaling up to €6.9 million in investment.

  • €1.3 million allocated to improve dining venues and retail outlets promoting traditional products.

  • Seven approved projects in health and wellness tourism worth about €1.2 million

Additional initiatives included digital transformation programs, support for conferences and sporting events, dive certification projects, beach upgrades, and workshops promoting traditional crafts and local products.

Strategic Initiatives And Specialized Tourism

The Ministry of Tourism is updating the National Tourism Strategy 2035 and relaunching the tour guide training program after a seven-year pause. Digital application processes developed with TEPAK aim to improve visitor experience and operational efficiency.

In specialized tourism, authorities completed a three-dimensional mapping of diving sites and conducted a dedicated study on dive tourism. Future research will focus on health tourism, as well as nature and rural tourism.

Agritourism recorded more than 90,000 arrivals in 2025, up 3% year over year and 40.9% over three years. Cruise tourism also expanded, with passenger numbers rising 104% to 278,000 compared with 136,000 in 2024.

Cypriot EU Presidency And Legislative Initiatives

As Cyprus prepares for its EU Council Presidency in 2026, officials expect more than 30,000 conference participants and the organization of around 250 events.

The ministry is preparing policy proposals linked to the European tourism agenda, including Council Conclusions on Tourism planned for May 2026. Legislative initiatives include draft regulations for dive tourism and proposals to modernize licensing rules for food and entertainment venues.

Cyprus has also signed memoranda of understanding with Israel and Saudi Arabia aimed at strengthening tourism cooperation and supporting long-term sector growth.

Ultrahuman Unveils Ring Pro As Smart Ring Competition Intensifies In The U.S.

by THEFUTURE.TEAM

Ultrahuman, the Bengaluru-based leader in wearable technology, has unveiled its third-generation smart ring, the Ring Pro, marking a significant step in the company’s efforts to reestablish its U.S. presence. With an extended battery life of up to 15 days and a completely redesigned form factor, the Ring Pro arrives as a strategic response following last year’s patent dispute with rival Oura.

New Design And Extended Battery Life

Ring Pro introduces a redesigned form factor alongside a dual-core processor and upgraded heart-rate sensing architecture aimed at improving data accuracy. The device is slightly heavier than its predecessor but offers enhanced on-device computing and the ability to store up to 250 days of health data. Priced at $479, the ring delivers up to 15 days of battery life, a notable increase compared to the four to six days offered by the Ring Air.

Overcoming Regulatory And Patent Hurdles

Ultrahuman’s U.S. operations faced disruption in October 2025 after the U.S. International Trade Commission ruled in favor of Oura in a patent dispute, restricting imports of new inventory. Existing stock remained available, but the decision pushed the company to redesign the product and reassess its U.S. strategy. The market remains critical for Ultrahuman, with American users accounting for roughly 45% of its 700,000 daily active users.

Introducing Jade: Real-Time Biointelligence

Alongside Ring Pro, Ultrahuman launched Jade, a real-time biointelligence system designed to provide actionable health insights instead of retrospective data summaries. According to co-founder and CEO Mohit Kumar, the system focuses on continuous analysis and real-time recommendations. Jade is available across the company’s ecosystem, including older ring models, reinforcing Ultrahuman’s AI-driven approach to wearable health monitoring.

Robust Financials And Expanding Market Influence

Despite legal and operational challenges, Ultrahuman continues to show strong financial performance. The company reports an annualized revenue run rate of approximately $150 million and operating revenue of $64 million for the fiscal year ending March 2025. Subscription services and additional offerings, including coaching programs and continuous glucose monitoring, continue to diversify revenue streams and support profitability.

Expanding Production And Global Reach

Ultrahuman is expanding production capacity as demand grows across international markets, including the UK, Canada, Australia, and India. Industry analysts note that the future of smart rings will depend on sensor precision, AI integration, and ecosystem connectivity — areas where Ultrahuman is actively investing.

With the launch of Ring Pro and the introduction of Jade, the company is aiming to strengthen its position in the fast-growing wearable technology sector while rebuilding momentum in key global markets.

eCredo
Aretilaw firm
Uol
The Future Forbes Realty Global Properties

Become a Speaker

Become a Speaker

Become a Partner

Subscribe for our weekly newsletter