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2024: A Pivotal Year For Tourism And Economic Growth In Cyprus

Deputy Minister for Tourism, Kostas Koumis, has described 2024 as a milestone year for Cyprus’s tourism sector, highlighting record-breaking achievements in visitor arrivals and revenue. His remarks, delivered on Friday, follow the release of impressive figures by the Statistical Service.

Tourism Reaches New Heights

Koumis expressed satisfaction with the sector’s recovery, noting that arrivals and revenue have returned to, and even exceeded pre-pandemic levels. According to the Deputy Ministry, revenue from January to September 2024 rose by 31.1% compared to 2022 and 15.3% compared to 2019. Arrivals for the January–October period increased by 4.6% from 2023, and 26.7% from 2022, and even surpassed 2019’s figures by 0.8%.

Additionally, Koumis pointed out that per capita expenditure remains steady, reflecting sustained economic benefits from tourism. Looking ahead to 2025, the ministry’s strategy prioritises investment in rural tourism, environmental preservation, and community-driven benefits.

Resilient Sector and Strategic Success

The Deputy Ministry credited the robust performance to effective market-targeting decisions and the resilience of the tourism sector. Koumis emphasised that Cyprus’s approach to diversifying its tourism offerings and focusing on quality experiences has yielded significant results.

Economic Highlights: Fiscal Surplus and Revenue Growth

Cyprus’s broader economic performance in 2024 also stands out. Preliminary data from the Statistical Service reveals a surplus of €1.43 billion (4.2% of GDP) for January–October, up from €664.8 million (2.1% of GDP) during the same period in 2023.

Revenue Growth

  • Total Revenue: Increased by 6.6%, reaching €11.69 billion.
  • Taxes on Production and Imports: Grew by 6.2%, with net VAT revenue rising 7.6%.
  • Income and Wealth Taxes: Surged by 16%, amounting to €2.9 billion.
  • Revenue from Goods and Services: Jumped by 29.9%, reaching €822.7 million.

While some areas, such as social benefits and employee compensation, saw increases, the overall fiscal picture remains positive, driven by disciplined spending and strong revenue growth.

Looking Forward

With record-breaking tourism figures and a strong fiscal position, Cyprus is well-positioned for sustainable economic growth. Investments in rural development, community benefits, and environmental sustainability ensure that both the tourism sector and the wider economy will continue to thrive in the years ahead.

Cybersecurity Is No Longer Enough As Corporate Threats Expand

Cyber threats are becoming harder to separate from wider risks facing businesses, their leaders and employees. A European Commission-backed survey cited by Euronews found that three in four employees had encountered suspicious emails, messages or links at work. Nearly four in 10 reported phishing attempts or redirection to fake websites designed to steal data or gain unauthorised access. Others had encountered attempts to obtain personal information, deploy malware or steal passwords.

For businesses, however, digital attacks are only part of a much broader security challenge. Organisations must increasingly prepare for threats that span online activity, internal misconduct and physical harm.

Beyond Cybercrime: A Wider Threat Landscape

Companies, executives and employees face risks from organised criminal groups, hostile state actors, insiders and individual attackers. While some threats involve ransomware, stolen credentials or data breaches, others can escalate into stalking, harassment, kidnapping or violence against senior leaders and their families.

This convergence of digital and physical risks is forcing businesses to rethink security as a broader strategic responsibility rather than a function focused primarily on IT systems.

Insider Threats Carry A Growing Cost

Current and former employees can pose significant risks when they misuse privileged access, steal data or sabotage systems. According to a Ponemon Institute report cited in the original article, the average total cost of insider threat incidents rose by approximately 135% between 2018 and 2025.

North America recorded the highest average annual cost in 2025, at $24 million, while Europe followed at $18.6 million. These figures highlight the financial consequences of internal security failures, which can undermine business continuity, damage reputations and affect earnings.

Executives And Their Families Face Greater Exposure

Security concerns are also becoming more personal. The 2024 killing of UnitedHealthcare CEO Brian Thompson in the United States demonstrated how grievances can escalate into violence against corporate leaders. Europe has experienced similar concerns, including the attempted kidnapping of the daughter of French cryptocurrency executive Pierre Noizat last year.

A survey by the International Security Management Association (ISMA) found that more than half of chief security officers reported that their organisations’ senior executives or family members received up to nine direct threats of harm each year through online, telephone, written or other channels.

Public records, social media and AI-enabled research can make it easier for attackers to gather sensitive information without sophisticated intelligence networks. Family members’ online activity may reveal personal details, while publicly available data can be combined to build a more complete picture of an executive’s life. One study cited in the original article found that home addresses were publicly discoverable in 94% of executive vulnerability assessments.

Economic Uncertainty And Political Division Add To Risk

Traditional threat models are struggling to account for an environment in which the path from grievance to action can be difficult to predict. Economic pressures and political anger can converge, with businesses and their leaders becoming visible targets for wider frustration.

In a survey of more than 2,300 security chiefs across 31 countries, Allied Universal found that 44% expected economic instability to be the leading security hazard in the year ahead. Political polarisation adds another layer of uncertainty: a 2024 Littler report found that 86% of European employers faced at least some difficulty managing divisive political beliefs in the workplace, up from 75% a year earlier.

Corporate announcements, restructuring decisions and executives’ public positions can all become flashpoints in a tense environment.

Threat Assessment Must Become A Boardroom Priority

Responding to these risks requires more than perimeter security. Companies need to identify potential triggers that could provoke strong reactions, from profit warnings and workforce reductions to decisions to halt research funding or public statements on political issues.

Mapping these pressure points requires cooperation between boards and security teams. Rather than treating threat assessment as a purely operational task, organisations need to anticipate how business decisions may affect their exposure and how quickly a situation could escalate.

AI Is Becoming Part Of The Security Response

Artificial intelligence can help security teams identify patterns and respond more quickly. Potential applications include CCTV object recognition, facial recognition, social media monitoring, weapon detection and predictive analysis.

Technology alone, however, cannot address the full range of risks. Cybersecurity remains essential, but it must form part of a broader framework covering insider threats, executive protection, physical security and political volatility.

As Europe marks cybersecurity month, the challenge for business leaders is to recognise how closely these risks are connected. Security is no longer simply a back-office function; it is an increasingly important part of corporate resilience and strategic decision-making.

ISMA, the International Security Management Association, is a global membership organisation for senior chief security officers at multinational companies. Founded in 1983, it has approximately 375 members, including executives from 25 companies in the FTSE 100, DAX and CAC 40, as well as a majority of Fortune 100 companies and 25% of the Fortune 500. Its members include security leaders from MetLife, S&P Global, Sky, Four Seasons, Unilever and Novo Nordisk.Cyber threats are becoming harder to separate from wider risks facing businesses, their leaders and employees. A European Commission-backed survey cited by Euronews found that three in four employees had encountered suspicious emails, messages or links at work. Nearly four in 10 reported phishing attempts or redirection to fake websites designed to steal data or gain unauthorised access. Others had encountered attempts to obtain personal information, deploy malware or steal passwords.

For businesses, however, digital attacks are only part of a much broader security challenge. Organisations must increasingly prepare for threats that span online activity, internal misconduct and physical harm.

Beyond Cybercrime: A Wider Threat Landscape

Companies, executives and employees face risks from organised criminal groups, hostile state actors, insiders and individual attackers. While some threats involve ransomware, stolen credentials or data breaches, others can escalate into stalking, harassment, kidnapping or violence against senior leaders and their families.

This convergence of digital and physical risks is forcing businesses to rethink security as a broader strategic responsibility rather than a function focused primarily on IT systems.

Insider Threats Carry A Growing Cost

Current and former employees can pose significant risks when they misuse privileged access, steal data or sabotage systems. According to a Ponemon Institute report cited in the original article, the average total cost of insider threat incidents rose by approximately 135% between 2018 and 2025.

North America recorded the highest average annual cost in 2025, at $24 million, while Europe followed at $18.6 million. These figures highlight the financial consequences of internal security failures, which can undermine business continuity, damage reputations and affect earnings.

Executives And Their Families Face Greater Exposure

Security concerns are also becoming more personal. The 2024 killing of UnitedHealthcare CEO Brian Thompson in the United States demonstrated how grievances can escalate into violence against corporate leaders. Europe has experienced similar concerns, including the attempted kidnapping of the daughter of French cryptocurrency executive Pierre Noizat last year.

A survey by the International Security Management Association (ISMA) found that more than half of chief security officers reported that their organisations’ senior executives or family members received up to nine direct threats of harm each year through online, telephone, written or other channels.

Public records, social media and AI-enabled research can make it easier for attackers to gather sensitive information without sophisticated intelligence networks. Family members’ online activity may reveal personal details, while publicly available data can be combined to build a more complete picture of an executive’s life. One study cited in the original article found that home addresses were publicly discoverable in 94% of executive vulnerability assessments.

Economic Uncertainty And Political Division Add To Risk

Traditional threat models are struggling to account for an environment in which the path from grievance to action can be difficult to predict. Economic pressures and political anger can converge, with businesses and their leaders becoming visible targets for wider frustration.

In a survey of more than 2,300 security chiefs across 31 countries, Allied Universal found that 44% expected economic instability to be the leading security hazard in the year ahead. Political polarisation adds another layer of uncertainty: a 2024 Littler report found that 86% of European employers faced at least some difficulty managing divisive political beliefs in the workplace, up from 75% a year earlier.

Corporate announcements, restructuring decisions and executives’ public positions can all become flashpoints in a tense environment.

Threat Assessment Must Become A Boardroom Priority

Responding to these risks requires more than perimeter security. Companies need to identify potential triggers that could provoke strong reactions, from profit warnings and workforce reductions to decisions to halt research funding or public statements on political issues.

Mapping these pressure points requires cooperation between boards and security teams. Rather than treating threat assessment as a purely operational task, organisations need to anticipate how business decisions may affect their exposure and how quickly a situation could escalate.

AI Is Becoming Part Of The Security Response

Artificial intelligence can help security teams identify patterns and respond more quickly. Potential applications include CCTV object recognition, facial recognition, social media monitoring, weapon detection and predictive analysis.

Technology alone, however, cannot address the full range of risks. Cybersecurity remains essential, but it must form part of a broader framework covering insider threats, executive protection, physical security and political volatility.

As Europe marks cybersecurity month, the challenge for business leaders is to recognise how closely these risks are connected. Security is no longer simply a back-office function; it is an increasingly important part of corporate resilience and strategic decision-making.

ISMA, the International Security Management Association, is a global membership organisation for senior chief security officers at multinational companies. Founded in 1983, it has approximately 375 members, including executives from 25 companies in the FTSE 100, DAX and CAC 40, as well as a majority of Fortune 100 companies and 25% of the Fortune 500. Its members include security leaders from MetLife, S&P Global, Sky, Four Seasons, Unilever and Novo Nordisk.

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