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2024: A Pivotal Year For Tourism And Economic Growth In Cyprus

Deputy Minister for Tourism, Kostas Koumis, has described 2024 as a milestone year for Cyprus’s tourism sector, highlighting record-breaking achievements in visitor arrivals and revenue. His remarks, delivered on Friday, follow the release of impressive figures by the Statistical Service.

Tourism Reaches New Heights

Koumis expressed satisfaction with the sector’s recovery, noting that arrivals and revenue have returned to, and even exceeded pre-pandemic levels. According to the Deputy Ministry, revenue from January to September 2024 rose by 31.1% compared to 2022 and 15.3% compared to 2019. Arrivals for the January–October period increased by 4.6% from 2023, and 26.7% from 2022, and even surpassed 2019’s figures by 0.8%.

Additionally, Koumis pointed out that per capita expenditure remains steady, reflecting sustained economic benefits from tourism. Looking ahead to 2025, the ministry’s strategy prioritises investment in rural tourism, environmental preservation, and community-driven benefits.

Resilient Sector and Strategic Success

The Deputy Ministry credited the robust performance to effective market-targeting decisions and the resilience of the tourism sector. Koumis emphasised that Cyprus’s approach to diversifying its tourism offerings and focusing on quality experiences has yielded significant results.

Economic Highlights: Fiscal Surplus and Revenue Growth

Cyprus’s broader economic performance in 2024 also stands out. Preliminary data from the Statistical Service reveals a surplus of €1.43 billion (4.2% of GDP) for January–October, up from €664.8 million (2.1% of GDP) during the same period in 2023.

Revenue Growth

  • Total Revenue: Increased by 6.6%, reaching €11.69 billion.
  • Taxes on Production and Imports: Grew by 6.2%, with net VAT revenue rising 7.6%.
  • Income and Wealth Taxes: Surged by 16%, amounting to €2.9 billion.
  • Revenue from Goods and Services: Jumped by 29.9%, reaching €822.7 million.

While some areas, such as social benefits and employee compensation, saw increases, the overall fiscal picture remains positive, driven by disciplined spending and strong revenue growth.

Looking Forward

With record-breaking tourism figures and a strong fiscal position, Cyprus is well-positioned for sustainable economic growth. Investments in rural development, community benefits, and environmental sustainability ensure that both the tourism sector and the wider economy will continue to thrive in the years ahead.

X Bets On A Better Video Editor To Lure Original Creators And Reduce Recycled Content

X is rolling out new video editing and recording tools for its iOS app as the platform seeks to encourage more original content and strengthen its creator ecosystem.

A Push Toward Original Video

The update introduces several features aimed at helping creators produce and edit videos directly within the app. New tools include multilingual caption overlays with customizable styles and green-screen effects that can use photos from a user’s camera roll or other posts on X.

“One of our biggest priorities is to give creators the tools to create original content [and] reward those creators,” X Head of Product Nikita Bier wrote in a post on the platform.

“We have plenty more updates coming to the video editor in the coming weeks,” he added.

Encouraging Native Content

According to Bier, the goal is to make it easier for creators to publish original videos on X rather than reposting content from other platforms.

Video has become an increasingly important part of X’s strategy. Bier said posts containing video already account for nearly half of all impressions on the platform, investing in creator tools a key priority.

Competition For Creators Intensifies

The launch comes as major social media platforms compete to attract and retain creators through editing tools, audience reach and monetisation programmes.

While X already offers creator revenue sharing, it faces competition from platforms such as YouTube, TikTok and Meta, all of which provide more mature creator ecosystems and established content management tools.

Meta, for example, allows Reels creators to report unauthorised reposts and add attribution to eligible content, while YouTube has long relied on automated systems to identify copyrighted uploads.

Spam And Bots Remain A Challenge

The new editing tools also arrive as X continues its broader efforts to combat spam and automated accounts. Earlier this year, Bier said the company was detecting and suspending around 208 bots per minute, adding that a significant share of the product team remained focused on anti-spam development.

The challenge extends beyond X. Reddit has introduced AI-powered tools to combat increasingly sophisticated spam, while Digg shut down its app earlier this year after citing the growing difficulty of managing automated content.

For now, X’s new video editor and recorder are available only on iOS, while the Android version remains under development.

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